"A household residing in north London is looking for an remarkable and skilled instructor to assist their youngest child on his early path to becoming an English gentleman."
Upon seeing this listing, you might readily overlook the wording "first-steps" as simple an expression.
But, it might be the most important element of this unusual employment listing, as it aims to hire a mentor for a one-year-old.
Numerous of submissions have now been received since the unnamed family posted their call for the highly paid tutor, who has to be "someone very special".
In recent few weeks, the listing has gained interest across the press, with numerous wondering why?
Innovative Idea
The CEO, head and founder of Tutors International, which is assisting the family in their hunt, stated that despite initial skepticism, he found the idea "forward-looking", and "innovative".
When he met the family, he mentioned they understood the unconventional character of their demand, and how young their son is.
Nevertheless, they stated that they "didn't want to wait any longer" to engage a tutor, as they had postponed until their firstborn was five, and by that age "cultural influence had by then taken hold".
What exactly did the family indicate by "cultural leaning"?
It's "all-encompassing", Adam responded. "The manner you eat, how you speak".
He explained the firstborn had picked up "really subtle, body language" from the family, and had adopted their cultural habits. The family explained to Adam they did not want the same situation to recur with their younger child.
The strategy: To hire a UK tutor, who must speak with Received Pronunciation, to shape the baby right from the beginning.
Subtle Influence
"A lot of the development at the beginning here is rather acquired indirectly," stated Adam.
It's via this subtle influence that the family are hoping the child will acquire the UK customs they want to impart.
The consultant said the tutor must be an individual who went to "the appropriate educational institutions – similar types of schools as the family aspire to send their son to".
"The tutor simply needs to be the appropriate candidate, they'll be carrying out things they aren't even aware they're doing, effortlessly," he added.
Cost Not Relevant
The family informed the expert the successful candidate should preferably also have understanding of or enthusiasm in riding, skiing, the arts and musical activities so as to influence the child in a wide range of passions.
Additionally though, he said the family hoped the tutor to enrol the child on a range of classes so the child would be "pony-riding and starting an instrument by the time they are approximately three years old".
In the family's view, guiding their son develop into a "English gentleman" will bring about accomplishment and provide access.
"Taking into account the advantages and disadvantages of that, because it's undoubtedly a social class indicator," he comments.
Yet, despite all this instruction in "UK identity", could the child adopt alleged cultural influence from the international family he resides with anyway?
"Yes", replied Adam. "The parents realize this could fail, but they've simply adopted the view of, 'we should try and let's go as soon as we can', because the price of it is not a concern," he stated.
Idealistic and Unrealistic
There are some in the tutoring industry who express these concerns.
Peter Cui, CEO and founder of a tutoring service, who supplies individual instructors, stated that "the journey of becoming bicultural, or in fact, becoming oneself, is something that must be experienced personally, not engineered."
Peter wrote that he had emigrated from China to the United Kingdom at the age of 7 years old, and had been raised understanding and embodying both cultures. He continued to be educated at the University of Cambridge.
"The idea that an individual can function as a representation of English culture, an individual who can in some way transplant the characteristics of a English gentleman onto a one-year-old child, strikes me as optimistic and impractical," he stated.
"Based on my background, engaging a typically UK tutor from early childhood will will not necessarily create the outcome they hope for.
"I never had that kind of mentor, and nevertheless I have been lucky enough to enjoy several of the experiences they desire for their son."
He added: "The reality is, cultural identity should not be forced from the outside influences; it must be chosen, and it must originate internally."
Purchasing UK Culture
Certainly, Britishness is something Adam thinks can be taught – and sold.
"I believe the reality that the international society regards us in this regard is something that we should be cherishing|valuing|appreciating